Puma Chile

Puma Chile: A Legacy of Sustainable Innovation

Puma's Commitment to Sustainability

Puma Chile, a subsidiary of the global sportswear giant Puma SE, has emerged as a leader in sustainable fashion and innovation. Aligning with the parent company's RE:SUEDE platform, Puma Chile has implemented numerous initiatives to reduce its environmental footprint and promote social responsibility.

Sustainable Materials

Puma Chile utilizes innovative materials like recycled polyester, organic cotton, and biodegradable leather to create eco-friendly products. They have partnered with the Better Cotton Initiative to ensure responsible cotton sourcing and have reduced their water consumption in production by 25%.

Puma Chile's RE:SUEDE collection features sneakers made from 100% recycled suede, a testament to their commitment to circularity. Additionally, they have launched the FIRST MILE program, which collects plastic bottles from communities in need and transforms them into high-performance running shoes.

Innovation for a Greener Future

Renewable Energy

Puma Chile has invested heavily in renewable energy, including solar panels and wind turbines, to power its operations. They have also partnered with local energy providers to purchase renewable electricity, reducing their reliance on fossil fuels.

In 2021, Puma Chile opened a new distribution center in Santiago that is 100% powered by renewable energy. This facility serves as a model for sustainable logistics and distribution within the industry.

Footwear Innovation

Puma Chile has pushed the boundaries of footwear innovation to create sustainable and performance-oriented products. Their NRGY collection utilizes biodegradable foam made from algae, providing cushioning and energy return while reducing waste.

The IGNITE Foam 3D technology, developed by Puma Chile's innovation team, offers exceptional energy transfer and comfort while being 20% lighter than traditional foams. This innovation has revolutionized running shoes and set a new standard for performance and sustainability.

Social Responsibility

Empowering Communities

Puma Chile believes in giving back to the communities it operates in. Through partnerships with non-profit organizations, they support educational programs, sports initiatives, and environmental conservation efforts.

Puma Chile's "Run for the Oceans" campaign, in collaboration with the Plastic Bank, raises awareness about marine pollution and empowers local communities to collect and recycle plastic waste.

Fair Labor Practices

Puma Chile adheres to strict labor standards and ethical sourcing practices. They work closely with suppliers to ensure fair wages, safe working conditions, and adherence to human rights principles.

Puma Chile's commitment to sustainability and social responsibility extends beyond its own operations, influencing the entire supply chain and fostering a positive impact on the planet and its people.